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Director - Digital Customer Growth

Atlanta, Georgia

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Julia — Corporate Support - M&P Manager

"We have an opportunity to make an impact at all levels & have fun doing it."

Corporate

Lead our business with your boldest ideas.

This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered.

At AT&T, we empower leaders to drive change in a fast-evolving, connected world. Your strategic vision will help serve customers and transform lives through innovative solutions and impactful connections.

The Director of Digital Customer Growth leads strategy, execution, and operational excellence for large‑scale digital platforms that power customer experiences across att.com and related digital channels. This role drives product vision through daily and Product Launch delivery, balancing customer outcomes, business objectives, and technical rigor, while partnering closely with Engineering, Marketing, Analytics, Platform, and Operations teams.

Key Responsibilities

Own end‑to‑end deployment strategy and execution for critical, customer‑facing digital platforms, with accountability for performance, reliability, scalability, and operational readiness.

Lead, coach, and develop a team of execution managers and release leaders, establishing clear priorities, execution standards, and measurable outcomes.

Drive governance for complex release and deployment workflows, ensuring auditability, operational discipline, and effective risk management across environments.

Partner cross‑functionally with Engineering, Marketing, Analytics, Platform, and Operations teams to deliver integrated, high‑impact digital solutions.

Champion data‑driven decision‑making, leveraging performance metrics to guide prioritization, optimization, and continuous improvement.

Serve as a senior stakeholder for cross‑organizational initiatives, providing leadership alignment, executive communication, and decisive issue resolution.

Continuously improve operating models, tools, and processes to reduce friction, improve efficiency, and accelerate time‑to‑value.

Leadership & Impact

Operates with a strong enterprise mindset, balancing speed, quality, and scale.

Sets a high bar for operational excellence, accountability, and execution rigor.

Builds and sustains high‑performing teams through coaching, mentorship, and clear ownership.

Recognized as a trusted partner and leader across business and technology organizations.

Required Qualifications

Bachelor’s degree or equivalent experience

10+ years of experience in technical product management, digital platform delivery, or large‑scale execution leadership

5+ years of experience in people leadership roles, including managing managers or senior leaders

Proven experience leading complex digital releases and deployment ecosystems

Strong cross‑functional leadership experience partnering with Engineering, Product, Marketing, Analytics, and Platform teams

Demonstrated ability to operate at both strategic and executional levels

Preferred Qualifications

Experience supporting high‑traffic consumer digital platforms

Strong background in modern delivery models, CI/CD, and operational governance

Experience driving process transformation and tooling modernization

Technical & Platform Experience

Content & CMS

Sanity.io

Adobe Experience Manager (AEM)

AJO for Personalization Journeys

Adobe Analytics

Catalog & Commerce

Commerce Tools

ATG Catalog

Work Intake & Tracking

Workfront (daily release intake, task execution, approvals)

JIRA (Akamai tickets, routing, configuration)

Testing & Validation

Cross‑browser and device testing tools

Release & Runtime

Akamai (CDN, redirects, edge configuration)

RoCache (cache management)

Production publishing and release verification tools

Digital Asset Management

Aprimo DAM

Technologies (Preferred)

JAVA, Javascript, React, Html, CSS

Orchestration knowledge

Our Director - Digital Customer Growth earns between $191,400 - $287,200 USD Annual. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.  

Joining our team comes with amazing perks and benefits:

  • Medical/Dental/Vision coverage  
  • 401(k) plan  
  • Tuition reimbursement program  
  • Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)  
  • Paid Parental Leave  
  • Paid Caregiver Leave  
  • Additional sick leave beyond what state and local law require may be available but is unprotected  
  • Adoption Reimbursement  
  • Disability Benefits (short term and long term)  
  • Life and Accidental Death Insurance  
  • Supplemental benefit programs: critical illness/accident hospital indemnity/group legal  
  • Employee Assistance Programs (EAP)  
  • Extensive employee wellness programs  
  • Employee discounts up to 50% off on eligible AT&T mobility plans and accessories,
  • AT&T internet (and fiber where available) and AT&T phone

Call to action

If you’re ready to make an impact on our business and your career, bring your bold ideas to a world of possibility.  Apply today!

Ready to join our team? Apply today!

Weekly Hours:

40

Time Type:

Regular

Location:

Atlanta, Georgia, Bothell, Washington, Dallas, Texas

Salary Range:

$171,000.00 - $287,200.00

It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, AT&T will provide reasonable accommodations for qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made.



Job ID R-107343-1 Date posted 04/22/2026
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Benefits

Invested in your satisfaction and continued success.

We take care of our own here (hint: that could be you). Our benefits and rewards mean we cover some of your biggest needs with some of the coolest offerings. We already think we’re a pretty great place to work. We’re just trying to rack up some bonus points.

Let’s start with the big one: Your work gets rewarded with competitive compensation and benefits. It really does pay to be on our team.

Compensation

Paid Time Off

Our people have class. Literally. We can help you out on approved education costs with our tuition assistance plan.

Tuition
Assistance

Here’s another reason to breathe easy: You and your family get access to excellent medical, dental and vision insurance options.

Insurance Options

Wanna make your friends really jealous? You’ll get discounted access to the latest and greatest AT&T products and services — plus other awesome items, like tickets to live events.

Discounts

You strike us as an over-achiever (don’t worry, it’s a compliment). Our training and development programs are your ticket to expert status in your job.

Training & Development

When the day comes that you get some much needed R&R (not that you’d ever want to leave #LifeAtATT) you’ll know your future is set with the AT&T Retirement Savings Plan (ARSP).

Savings

The Hiring Process

Step 1

Complete a quick application online and check your status often.

Step 2

Virtual or in-person
Interviews

Dress professionally and ensure good WiFi interviewing virtually.

Step 3

Conditional
Job Offer

After a background check, you're part of the team.

Step 4

Welcome! Onboarding
and Training Begins

Our training and certification programs set you up for success.

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