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Lead Product Management and Development - Digital CX

Dallas, Texas

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Discover how your innovations can transform marketing, finance and more.

"We care about our customers & our employees, our business & our communities future."

Julia — Corporate Support - M&P Manager

"We have an opportunity to make an impact at all levels & have fun doing it."

Corporate

Lead our business with your boldest ideas.

This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered.

At AT&T, we empower leaders to drive change in a fast-evolving, connected world. Your strategic vision will help serve customers and transform lives through innovative solutions and impactful connections.

Responsible for turning ambiguous business needs into actionable requirements that development teams can build to. Partners across research, design, and analytics to validate customer problems, defines target-state journeys across Manage, Support, and Learn, and ensures acceptance criteria are met before initiatives are declared complete. Drives requirement clarity, journey coherence, and measurable customer outcomes across the digital portfolio.

What you'll do

Business Requirements Definition: Translates business requests, executive intent, and customer research into problem statements, personas, outcomes, and acceptance criteria. Asks the questions that convert ambiguity into buildable scope — who is the customer, what job are they doing, what success looks like, and how it will be measured.

Customer Journey Ownership: Defines and maintains target-state digital journeys across Manage, Support, and Learn, spanning small business, mid-market, and enterprise segments. Ensures journeys are coherent across products, channels, and lifecycle stages, and grounded in validated customer insight rather than internal preference.

Research, Design, and Analytics Partnership: Partners with UX research, service design, and product analytics to translate qualitative insight and behavioral data into prioritized, MECE requirements. Uses research to validate that requirements address real customer problems; uses analytics to size opportunity and confirm impact after launch.

User Stories and Acceptance Criteria: Authors user stories, use cases, and acceptance criteria at the level of detail engineering teams can build to without rework. Serves as the product-side owner of Definition of Ready — no ambiguous asks enter development.

Delivery Verification and Requirement Tracking: Tracks requirements through development, partners with engineering during PI planning, sprint reviews, and demos, and confirms delivered functionality meets acceptance criteria before launch. Owns the closed loop between what was asked, what was built, and what customers experience.

Cross-Functional Alignment: Serves as the single business voice across Product, Digital, Technology, UX, Research, and Analytics. Consolidates conflicting stakeholder input into one prioritized requirement set with documented tradeoffs.

Customer Validation: Validates proposed experiences through usability testing, concept validation, and structured research. Confirms post-launch that shipped functionality moves the customer and business metrics defined in the original requirements.

AI-Enabled Requirements and Journey Work: Uses AI tools to accelerate requirements drafting, journey mapping, user-story generation, and requirement-to-delivery traceability.

Job Contribution: Recognized as the go-to owner for turning ambiguous business needs into shipped customer outcomes. Closes the gap between business intent and delivered experience by owning requirements, journeys, and validation end-to-end.

What you’ll bring

  • Bachelor's degree required; advanced degree preferred.

  • 5+ years in product management, service design, UX research, or business analysis with direct experience authoring user stories and acceptance criteria for software development teams.

  • Demonstrated experience partnering with research, design, and analytics functions. Journey mapping and Agile/SAFe fluency required.

Supervisor: No

Our Lead Product Management & Develop managers earn between $143,800 - $215,800. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.  

Joining our team comes with amazing perks and benefits:

  • Medical/Dental/Vision coverage  

  • 401(k) plan  

  • Tuition reimbursement program  

  • Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)  

  • Paid Parental Leave  

  • Paid Caregiver Leave  

  • Additional sick leave beyond what state and local law require may be available but is unprotected  

  • Adoption Reimbursement  

  • Disability Benefits (short term and long term)  

  • Life and Accidental Death Insurance  

  • Supplemental benefit programs: critical illness/accident hospital indemnity/group legal  

  • Employee Assistance Programs (EAP)  

  • Extensive employee wellness programs  

  • Employee discounts up to 50% off on eligible AT&T mobility plans and accessories,

  • AT&T internet (and fiber where available) and AT&T phone

If you’re ready to make an impact on our business and your career, bring your bold ideas to a world of possibility.  Apply today!

Our Lead Product Management & Develop jobs earn between $143,800.00 - $215,800.00 USD Annual. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.

Joining our team comes with amazing perks and benefits:

  • Medical/Dental/Vision coverage
  • 401(k) plan
  • Tuition reimbursement program
  • Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
  • Paid Parental Leave
  • Paid Caregiver Leave
  • Additional sick leave beyond what state and local law require may be available but is unprotected
  • Adoption Reimbursement
  • Disability Benefits (short term and long term)
  • Life and Accidental Death Insurance
  • Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
  • Employee Assistance Programs (EAP)
  • Extensive employee wellness programs
  • Employee discounts up to 50% off on eligible AT&T mobility plans and accessories, AT&T internet (and fiber where available) and AT&T phone

Weekly Hours:

40

Time Type:

Regular

Location:

Dallas, Texas

Salary Range:

$143,800.00 - $215,800.00

It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, AT&T will provide reasonable accommodations for qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made.



Job ID R-109449 Date posted 07/10/2026
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Benefits

Invested in your satisfaction and continued success.

We take care of our own here (hint: that could be you). Our benefits and rewards mean we cover some of your biggest needs with some of the coolest offerings. We already think we’re a pretty great place to work. We’re just trying to rack up some bonus points.

Let’s start with the big one: Your work gets rewarded with competitive compensation and benefits. It really does pay to be on our team.

Compensation

Paid Time Off

Our people have class. Literally. We can help you out on approved education costs with our tuition assistance plan.

Tuition
Assistance

Here’s another reason to breathe easy: You and your family get access to excellent medical, dental and vision insurance options.

Insurance Options

Wanna make your friends really jealous? You’ll get discounted access to the latest and greatest AT&T products and services — plus other awesome items, like tickets to live events.

Discounts

You strike us as an over-achiever (don’t worry, it’s a compliment). Our training and development programs are your ticket to expert status in your job.

Training & Development

When the day comes that you get some much needed R&R (not that you’d ever want to leave #LifeAtATT) you’ll know your future is set with the AT&T Retirement Savings Plan (ARSP).

Savings

The Hiring Process

Step 1

Complete a quick application online and check your status often.

Step 2

Virtual or in-person
Interviews

Dress professionally and ensure good WiFi interviewing virtually.

Step 3

Conditional
Job Offer

After a background check, you're part of the team.

Step 4

Welcome! Onboarding
and Training Begins

Our training and certification programs set you up for success.

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