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"AT&T allows me to work on projects that will be seen by millions of customers." Megan T. — Sr. Specialist, Software Engineer "I find it incredibly rewarding to be out and see customers enjoying a product I spent my time perfecting."
"AT&T allows me to work on projects that will be seen by millions of customers."
"I find it incredibly rewarding to be out and see customers enjoying a product I spent my time perfecting."
Don't just imagine the future. Create it.
This position requires office presence of a minimum of 5 days per week and is only located in the location(s) posted. No relocation is offered.
At AT&T, we empower leaders to drive change in a fast-evolving, connected world. Your strategic vision will help serve customers and transform lives through innovative solutions and impactful connections.
The senior content writer is responsible for developing compelling, data-driven content that engages readers, optimizes user experiences, drives conversions, and communicates competitive advantages to our web and app business and consumer audiences. This person collaborates closely with the marketing and product teams as well as copywriters, editors, designers, producers, and studio leads.
Writes copy for landing pages, banners, and ads and curates learn-page articles using SEO principles to improve website visibility and ranking.
Follows copywriting best practices and understands audience behaviors and needs.
Experience/understanding of SEO/UX/UI writing
Comfortable working on both production and creative tasks
Research target audiences, industry, and competitors to understand pain points, industry trends, and opportunities to differentiate content from the competition.
Thinks innovatively and out-of-the-box while maintaining brand consistency; concepts, pitches, and implements ideas.
Grows and leverages a deep understanding of AT&T brand principles and guidelines, ensuring consistent voice and messaging across projects.
Updates content to meet established tone, style standards, and business requirements.
Works closely with brand and legal teams implementing feedback as needed.
Collaborates with fellow copywriters and copy editors to elevate the quality of work.
Successfully prioritizes and manages multiple projects concurrently.
Bachelor’s degree in English, marketing, communications, advertising, or similar.
Three+ years’ experience copywriting for digital marketing (web content preferred).
Skilled writer who can effectively persuade target audiences to action; connect with consumers through authentic, conversational copy; and simplify technical jargon for broader understanding.
Adept at developing copy that works in harmony with design to deliver a cohesive message.
Experience writing for brand-specific campaigns for business and/or consumer audiences.
Knowledgeable in digital marketing fundamentals and industry standards.
Excellent communicator who is solutions-oriented with strong diplomacy skills.
Critical thinker who is detail-oriented and executes work quickly and accurately.
Deadline-driven with a strong affinity for process and proactively anticipating needs, problems, and opportunities.
Proficient in Chicago Manual of Style.
Experience with Workfront (or similar PMS) a plus.
Able to share portfolio or writing samples
Our Senior Content Writer earns between $87,200 - $130,800 USD Annual. Not to mention all the other amazing rewards that working at AT&T offers. Individual starting salary within this range may depend on geography, experience, expertise, and education/training.
Joining our team comes with amazing perks and benefits:
Medical/Dental/Vision coverage
401(k) plan
Tuition reimbursement program
Paid Time Off and Holidays (based on date of hire, at least 23 days of vacation each year and 9 company-designated holidays)
Paid Parental Leave
Paid Caregiver Leave
Additional sick leave beyond what state and local law require may be available but is unprotected
Adoption Reimbursement
Disability Benefits (short term and long term)
Life and Accidental Death Insurance
Supplemental benefit programs: critical illness/accident hospital indemnity/group legal
Employee Assistance Programs (EAP)
Extensive employee wellness programs
Employee discounts up to 50% off on eligible AT&T mobility plans and accessories,
AT&T internet (and fiber where available) and AT&T phone
If you’re ready to make an impact on our business and your career, bring your bold ideas to a world of possibility. Apply today!
Ready to join our team? Apply today!
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It is the policy of AT&T to provide equal employment opportunity (EEO) to all persons regardless of age, color, national origin, citizenship status, physical or mental disability, race, religion, creed, gender, sex, sexual orientation, gender identity and/or expression, genetic information, marital status, status with regard to public assistance, veteran status, or any other characteristic protected by federal, state or local law. In addition, AT&T will provide reasonable accommodations for qualified individuals with disabilities. AT&T is a fair chance employer and does not initiate a background check until an offer is made.
Invested in your satisfaction and continued success.
We take care of our own here (hint: that could be you). Our benefits and rewards mean we cover some of your biggest needs with some of the coolest offerings. We already think we’re a pretty great place to work. We’re just trying to rack up some bonus points.
Let’s start with the big one: Your work gets rewarded with competitive compensation and benefits. It really does pay to be on our team.
Vacation? Staycation? Heck, let’s take a road trip. On top of paid holidays, chill out with paid time off (PTO) that you can spend any way you want.
Our people have class. Literally. We can help you out on approved education costs with our tuition assistance plan.
Here’s another reason to breathe easy: You and your family get access to excellent medical, dental and vision insurance options.
Wanna make your friends really jealous? You’ll get discounted access to the latest and greatest AT&T products and services — plus other awesome items, like tickets to live events.
You strike us as an over-achiever (don’t worry, it’s a compliment). Our training and development programs are your ticket to expert status in your job.
When the day comes that you get some much needed R&R (not that you’d ever want to leave #LifeAtATT) you’ll know your future is set with the AT&T Retirement Savings Plan (ARSP).
Complete a quick application online and check your status often.
Virtual or in-person Interviews
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